Brief

Since 1970, Art Basel’s goal has been to connect the world's premier galleries and their patrons. With fairs in Basel, Hong Kong and Miami Beach – they present 20th and 21st century art with a strong curatorial perspective.
We were tasked with a complete online rebrand.


Execution

We kept the design clean and minimal as to not impede the artworks on show.
The website had a 'mobile first' approach as this is how the majority of users veiw their website.


Agency

Holler / Leo Burnett