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Hi, there! Iā€™m Karl, an art director and designer who makes designery stuff for agencies, startups and everyone inbetween. Previously working and living in šŸ‡¦šŸ‡ŗ šŸ‡©šŸ‡° šŸ‡ØšŸ‡¦ and now freelancing in and around London.

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ZenithRecruitment
ā€” #Identity



Zenith Recruitment ā€” a modern, dynamic, and globally operating small recruitment business based on the Isle of Man. By combining contemporary design elements, bold typography, and a vibrant color palette, I created a visually engaging brand identity. The result is a professional and innovative image that showcases Zenith Recruitment's commitment to connecting talent worldwide. It was a rewarding experience to help shape their brand and empower them to stand out in the competitive recruitment industry.









Fortell.ai
ā€” #Identity



Fortell.ai: A groundbreaking AI system tailored for NGOs operating in third-world countries, enabling efficient collection of insights and data. By leveraging innovative technologies and overcoming infrastructure limitations, Fortell.ai empowers NGOs to make informed decisions and drive positive change in underprivileged communities. It revolutionizes data gathering in resource-constrained environments, unlocking the potential for impactful interventions.









Arsenal FC. Stadium supporter banners
ā€” #Identity



As part of a larger project, I was tasked with re-designing supporter banners for Arsenal FC. These banners were not only a representation of the team's brand, they also had to reflect the passion of the fanbase from all around the world. The creations had to be diverse yet hold the Arsenal brand at their heart and simple enough to be printed at a large format.








BIP. Cardless Credit
ā€” #Motion #Identity



Bip.credit, is a digital credit card but without an actual card, so it is the only cardless banking app out on the market. My challenge with DentsuX was to create a brand strategy and visual identity that reflected the simplicity of the BIP banking process. We achieved this by keeping everything flat and using a few contrasting colours alongside a quick and direct animation style.








Nokia: No Time To Die
ā€” #Motion #Identity



With the movie premiere delayed twice due to the pandemic, Nokia's social campaign for the new 007 movie had to follow suit. But when a new date was confirmed the social stories following Nomi on a mission across Berlin, Dubai, Paris and Sydney rolled out in real-time. All footage was filmed using the new Nokia 8.3 5G.









Hacne. East London clothing brand
ā€” #Identity



An East London ethical clothing startup brand with the aim of giving back to the community and even letting community members design and create their own merchandise. The brief was to create an edgy yet simple brand that would not deter from other graphical elements being introduced at the further date.










RB. XR global conference
ā€” #Identity



Every year Reckitt Benckiser would host a meetup for their senior managers, in previous years this has been in Singapore, Paris and New York but due to the effects of the COVID-19 pandemic they were forced to rethink. Working with SBS we created an extended reality experience where managers take their conversation to a digital world, attend live talks, live messages and interact at breakout workshops all from the comforts of working from home.